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USE CASES

Track Job Changes

Detect, classify, and update employee records when job changes occur, eliminating hours of manual data entry and ensuring their employee database is always accurate – preventing GTM Bloat and enabling teams to maintain high velocity in rapidly evolving environments without getting bogged down by busywork.
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Personalized Email Writing

Automatically detect, classify, and update employee records when job changes occur, eliminating hours of manual data entry. With the help of the first-ever GTM AI Platform, you can intelligently enrich job data in real-time to ensure your employee database is always accurate without slowing down other strategic priorities.

  • Track when employees change roles
  • Stay up to date with a company's key decision-makers
  • Enrich job data to arm your sales reps with more insights

AI Enrichment

Eliminate GTM Bloat from manual account research by automating data collection, updates and reporting in one centralized platform. With the most accurate, up-to-date account intelligence always at their fingertips, marketing and sales teams can make strategic decisions faster to maintain GTM velocity. Ideal for enterprise organizations managing a high volume of complex accounts.

  • Automate data collection into your CRM
  • Keep your CRM's data updated, structured, and clean
  • Empower sales teams to make more strategic decisions

Account Research

Monitor and communicate job role updates across various companies, so marketing teams can swiftly adapt campaigns and content to specific role. By eliminating the manual effort of tracking organizational shifts, this workflow helps prevent GTM Bloat and keeps everyone aligned, enabling marketing to maintain high velocity in rapidly evolving environments. It's ideal for dynamic companies where marketing needs to stay agile and responsive to changes.

  • Monitor job roles and updates across a company
  • Allow marketing to adapt campaigns to updates in job changes
  • Make sure your ABM efforts are always up-to-date

ABM Landing Page Creation

By seamlessly creating customized landing pages for new job incumbents, your team can quickly and effectively communicate the relevance and value of their offerings to the new needs and challenges these individuals may face in their updated roles. This proactive and tailored approach not only positions the GTM team's solutions as timely and empathetic but also helps build trust and establish a foundation for long-term relationships.

  • Generate personalized landing pages for specific roles
  • Distribute this information at the right times
  • Deliver campaigns to new decision-makers as they change jobs

See the Copy.ai platform in action 

Get a demo and discover how sales and marketing teams use Copy.ai to add an AI superpower to their revenue engine.