Achieve efficiency, capture more leads, and drive sales with Keap's all-in-one CRM and automation platform designed for small businesses.

What is Keap?

Keap is a powerful CRM and marketing automation tool tailored for small businesses. It integrates customer management, marketing, and sales automation into one seamless platform. By consolidating these critical functions, Keap helps businesses operate more efficiently and scale faster.

At its core, Keap centralizes all customer data, interactions, and tasks, making it easy to manage relationships and streamline operations. The platform also automates repetitive tasks and marketing campaigns, freeing up valuable time for business owners and their teams. With built-in tools for lead capture, email marketing, invoicing, and analytics, Keap provides everything you need to grow your business in one place.

The Go-to-Market Challenges Keap Solves

Keap helps small businesses overcome many common challenges by providing an all-in-one solution for customer management, marketing, and sales automation. The key problems Keap solves include:

1. Disorganization and inefficiency
   • Centralizes all customer data and interactions in one CRM system
   • Automates repetitive tasks and follow-ups to save time
   • Streamlines team collaboration and task management
2. Difficulty capturing and nurturing leads
   • Provides customizable landing pages and web forms to capture leads
   • Enables automated lead nurturing through personalized email and text marketing
   • Tracks lead activity and engagement for targeted follow-up
3. Lack of effective marketing
   • Simplifies creation of professional email campaigns and autoresponders
   • Supports SMS marketing for high engagement
   • Includes pre-built templates and drag-and-drop builder for ease of use
4. Inconsistent sales processes
   • Automates lead assignment and task reminders for sales teams
   • Provides pipeline tracking to monitor deals and forecast revenue
   • Enables efficient scheduling of sales appointments and consultations
5. Administrative burdens
   • Streamlines client invoicing and payment collection
   • Integrates with popular business tools to reduce manual data entry
   • Offers a mobile app to manage the business on the go
6. Lack of insights for improvement
   • Provides detailed analytics and reporting on marketing and sales performance
   • Identifies areas for optimization based on real data and trends
   • Enables data-driven decisions to accelerate business growth

By addressing these key problems, Keap empowers small businesses to operate more efficiently, market more effectively, and drive more sales and revenue.

The Benefits of Keap

Automate Your Customer Journey

• Set up personalized, automated follow-up sequences to nurture leads and customers
• Create if/then rules to automatically move contacts through your pipeline based on actions they take
• Use built-in landing pages and web forms to capture leads and trigger automated workflows

Streamline Sales and Marketing

• Manage your leads, clients, sales pipeline, and marketing campaigns all in one place
• Track lead sources to see which marketing efforts are generating the most sales
• Use the mobile app to access contact info, add notes, and manage your pipeline on the go

Improve Client Management

• Store detailed contact records with full interaction history, notes, quotes, invoices and more
• Set up automated appointment scheduling and reminders to free up more time
• Collect payments right within Keap and automate invoicing and billing

Gain Insights to Scale Faster

• Robust reporting on sales, marketing campaigns, revenue, and other key growth metrics
• Predict future sales and revenue with built-in sales forecasting tools
• A/B test different marketing assets and approaches to optimize conversions

Integrate Your Tech Stack

• Native integrations with popular tools like QuickBooks, Gmail, Outlook, and more
• Zapier integration connects Keap with 2,000+ other web tools and apps
• Open API enables custom integrations with your other business systems

User Reviews of Keap

G2 Reviews

Overall Rating: 4.2/5
Top 3 competitors: HubSpot Marketing Hub, Mailchimp, Constant Contact

Positive Quotes:

1. "Ease of Use" - Verified User
2. "Automation Focus" - Verified User
3. "Customer Support" - Verified User

Concerns:

• Missing Features
• Learning Curve
• Limited Features
• Limitations
• Email Issues

General Sentiment:
Reviews on G2 are generally positive, highlighting ease of use, robust automation features, and strong customer support. However, some users note a learning curve and desire more advanced features.

Positive Reviews:

• Easy to use
• Strong automation capabilities
• Excellent customer support

Negative Reviews:

• Steep learning curve
• Limited advanced features
• Email deliverability issues

Read more on G2

LinkedIn Activity

Top 5 URLs:

1. Keap Review - Micah Ocran
2. Keap CRM Review 2024
3. Grow Your Business with Keap
4. GoHighLevel vs. Keap
5. Keap CRM Marketing

Analysis:
LinkedIn posts and articles primarily focus on reviewing Keap's CRM and marketing automation software. They highlight its features, pricing, and suitability for small businesses. Some posts compare Keap with other platforms like GoHighLevel.

Visit Keap on LinkedIn

Integrations and Compatibility

Keap offers a variety of integration options, including:

• Direct Integrations: With QuickBooks, Gmail, Outlook, and more
• Pre-built Connectors: For popular business systems
• Open API: For custom integrations
• Mobile SDKs: For mobile platform support
• Data Import/Export: With standard file formats
• Zapier Integration: Connects Keap with 2,000+ other web tools and apps

What to use Keap with

1. Copy.ai: AI-powered copywriting and content creation
2. HubSpot: Inbound marketing, sales, and service software
3. Salesforce: Leading enterprise CRM platform
4. Drift: Conversational marketing and sales platform
5. Outreach: Sales engagement platform
6. Intercom: Customer messaging platform
7. Zendesk: Ticketing system and customer service platform
8. Typeform: Interactive form and survey builder
9. Unbounce: Landing page builder
10. Zapier: Connects Keap with 2,000+ other web apps
11. Databox: Business analytics and KPI dashboards
12. Wistia: Video hosting and analytics platform
13. Shopify: E-commerce platform

Keap FAQ

What does Keap do?‍

Keap is an all-in-one CRM and marketing automation platform for small businesses. It streamlines operations and drives growth by automating key processes like lead capture, customer follow-up, sales pipeline tracking, invoicing, reporting, and more.

How easy is it to set up Keap?‍

Getting started with Keap is relatively straightforward. The platform provides an initial walkthrough to help you import contacts, connect email and payment accounts, and start building your first automated sequence. Most users can get up and running within a few hours.

What makes Keap different from other similar tools?‍

Keap stands out for its comprehensive yet easy-to-use feature set tailored to small business needs. The platform combines CRM, marketing automation, sales automation, payments, and analytics in one tool.

Can Keap integrate with other tools and platforms?‍

Yes, Keap offers a variety of integration options, including native integrations with popular business tools, an open API, and Zapier integration.

What are the pricing plans for Keap? Are there any hidden fees?‍

Keap offers three pricing plans: Lite ($59/month), Pro ($129/month), and Max ($199/month). There are no setup fees, but overage charges apply for exceeding contact or email send limits.

Is there a free trial available, and what features are included?‍

Keap offers a 14-day free trial that includes access to all features of the Lite plan, except payment processing. No credit card is required to sign up for the trial.

Does Keap offer customer support?‍

Yes, Keap provides several customer support channels, including 24/7 chat support, an extensive knowledge base, and daily live webinars. Pro and Max plan users also get phone support.

Who is Keap ideally suited for?‍

Keap is an excellent fit for service-based small businesses, such as agencies, consultants, coaches, trainers, and home services. E-commerce merchants and health and wellness providers can also benefit greatly from Keap.

By using Keap, small businesses can streamline their operations, improve marketing effectiveness, and drive more sales and revenue.